Onwards
Cool animation for Nike by James Jarvis, of Martin fame. This is apparently his first motion project, which is super cool for him. Obviously rotoscoped, but a lovely application of the process, in the tradition of Pinocchio and 101 Dalmations (something there is, tragically, no video evidence of on the internet, putting to rest the idea that EVERYTHING is online. But look for it in the movie, when Cruella DeVillie’s car flies off the embarkment and into the snow; some of the strangest, coolest rotoscoping ever).
I posted this to a online group I’m a part of, and it immediately brought up the ‘sell-out’ clarion call, and whether it would be applied to Mr. Jarvis. What a crock of utter horseshit. As a professional illustrator, I want to, for once and all, call every single self-important punk-ass artist out on the mat for using this tired term born of petty spite and jealousy. There’s only two types of work in this world: the kind of work that satisfies you, and the kind of work that helps you continue to make the kind of work that satisfies you. Nothing else matters.
Well done, James: I hope Nike paid very well
Hallelujah, re: selling out… I think it’s easy to ignore the fact that the vast majority of those we think of as “important” artists gained the skill and experience to do their best independent work while “on the clock” for a paying gig.